Send emails regularly. Make sure you are reaching your subscribers at least once a month in emails or another medium. Track email campaigns and see how your subscribers treat your emails. If you had a poor open rate, it does not necessarily mean your audience isn’t interested in your product. Experiment with different emails, get to know which email strategy works best, and keep using it to reach your subscribers.
If you practice email marketing you know how difficult it is to find relevant and free email lists. And even when you search for contacts databases, you have no guarantee that it will work for the success of your sales and business.
We know, most Bulk Email Verification services charges are very high and you can’t afford to pay to clean this amount of emails, but there are some of them who offer very cheap rates and very accurate and fast service. One of them is RemoveBounce
The above screengrab is from an article on James Clear’s site. Before you get to any words in the article itself, you’ve been hit with three CTAs for his newsletter. Clearly, email is a priority for him!
I agree with the subject matter and disagree to some extent. Yes, it is true that; buying email lists is not ideal because with email marketing, the marketer is expected to have acquired a list through the rightful source and or format. What i mean is that; the person to be emailed must have given their consent to receive updates and or news which means by signing up.
Last month the root domain was our third-most-popular page on the blog, and it is consistently among the top five month-after-month. Here’s our report from Google Analytics, with the root domain represented by a backslash (/). Does this report look familiar to you?
I’m a bride myself and I can’t tell you how many emails I’ve marked as spam from venders I’ve never requested any information from. They received my email address from the shop I bought my wedding dress from and tried to sell me services I never asked for. I marked every single one of those emails as spam because I never gave them permission to email me. I also had no idea that my dress shop had shared my email address with other vendors.
Most people don’t think of email as a lead- or contact-generating channel. But because people forward helpful emails to colleagues or friends, it can actually expand your database if you simply make forwarding or sharing email content easy for recipients. Include calls-to-action in your emails that make sharing an obvious choice for recipients, particularly with your most useful assets.
In sum, choosing the best of all the above parameters may yield up to 58 times more response, as compared to choosing the worst of the above parameters. Addressing these helps assuage the concerns of the marketers.
Send the videos and talk to your subscribers about things they want to know about. Videos are usually better than regular emails because they are more personal and show that a real person is giving the information.
This is really awesome. I started using SumoMe when i saw it on your website and it did not really increase to my satisfaction and that was because i had no bait for people, but with the introduction of squeeze page, i should probably use one of your ebooks as a bait. Thanks for sharing.
Another common form of direct marketing is telemarketing, in which marketers contact customers by phone. The primary benefit to businesses is increased lead generation, which helps businesses increase sales volume and customer base. The most successful telemarketing service providers focus on generating more “qualified” leads that have a higher probability of getting converted into actual sales.
Well, for starters, direct marketing allows you to very easily measure the success of a campaign. For example, say I send 1000 people an email marketing a new product, and as a result 10 people from this group buy.
– Ask for a reason for the unsubscribe request. The truth can hurt, but it can also inform you about what you did wrong if anything so you can avoid the same mistakes in the future. You can put a quick box on your unsubscribe page asking the user to tell you why they decided to unsubscribe.
Wow, great info! Thanks Julia. I’d like to share another tip. A great way to build your opt-in email marketing lists fast & free is to participate is joint venture giveaways. I contribute in most of the JV giveaways. On a bad day I get 5 new sign up but I often get over 20 in just 1 day plus I make money from home selling discounted packages! Great for niche marketing too.
Don’t give them the impression that they are about to sign up to yet another newsletter – one out of the thousand others in their inbox. So wherever you want them to subscribe – whether it’s in your newsletter, email signature or during checkout – you must give them something valuable in return.
1) Great how to information. Create checklists, forms, and detailed instructions for things that your prospects might want to know or use. This is something you should be doing no matter what, but using this information to attract email addresses is a proven winner. Hubspot is a great example of a company that produces tons of useful info.
Thanks Tammy. Great point: popups are extra annoying on a mobile. I wish there was a way to turn off popups for mobile visitors or at least make the popup responsive. That would be an awesome feature for a popup software product.
Now let’s say, hypothetically, your blog posts get about 100 views per month, and your visitor-to-lead conversion rate on the blog is about 2%. That means you’d get two leads from a single blog post each month.
So now that I’ve told you a few ways to acquire email lists, I’m going to tell you why you should acquire them through method number three above — the opt-in method in which you generate your own list of email contacts.
Add a QR code (a bar code that people can scan with a smartphone app) to print ads, direct-mail post cards and other printed marketing materials. Use the code to allow people to opt-in to your email list simply by scanning the code.
Free courses provide an incredibly high-value incentive to attract new potential customers. It stands out wholly amongst the sea of free eBooks that are used to attract attention, and because it provides so much value upfront, the likelihood that someone will continue to want to learn from you increases exponentially.”
There might be a signup in a popover, a signup at the top of a blog post, another one at the bottom. Basically, the design assumes that people will view the site differently and that in order to maximize the chances that a potential subscriber sees a signup form you’d best put sign up forms everywhere.
Additionally, sending unsolicited emails is against the CAN-SPAM act. According to the CAN-SPAM Act, a U.S. law that regulates commercial emails, you cannot sell or transfer email addresses, even in the form of a mailing list. Sending emails to people who didn’t ask for them is spam, and will make the readers will lose trust in your company.
This discussion is intended to be informational and not legal advice. Every situation is different and anyone with serious questions about their compliance responsibilities should consult with his, her, or its attorney regarding such questions.
We’ve established that email marketing is most certainly not dead, but one of the most popular questions posed by startups is how to increase the size of their email list, specifically through their company blog.
Direct marketing occurs when businesses address customers through a multitude of channels, including mail, e-mail, phone, and in person. Direct marketing messages involve a specific “call to action,” such as “Call this toll-free-number” or “Click this link to subscribe.” The results of such campaigns are immediately measurable, as a business can track how many customers have responded through a message’s call to action. (See also Reply Marketing)